Ever seem one of these?

This is called a QR Code (Short for Quick Response) and is a rapidly growing medium in which to engage with potential customers and clients. QR Codes work like a traditional barcode except that they are able to be scanned with anyone that owns a Smart Phone and can contain a lot more information. The one above contains my contact information but you can use them to point anywhere, including at videos, so that when the Smart Phone user scans the QR Code, something interesting pops up. The one below is a QR code that Fresh & Easy Grocery Store developed over the summer to target its shoppers. When scanned, it directs the user to a video giving useful tips on how to Barbeque which can then be shared by the downloader, upon their approval.

They can also be used to direct someone to sign up to a newsletter, like a Facebook page or download an exclusive coupon or just about anything you can think of that can be done across the internet. It’s a great way to get creative and make discovery easy and fun for potential customers and clients. You could even create a treasure hunt for your store so that when every QR Code is scanned, it unlocks a different offer. The possibilities are endless. We can help you develop creative ideas and implement them for your business, giving you a modern edge that people will talk about.